My Star Story

In my journey as a marketing student, there was a defining moment that truly showcased my ability to think creatively and adapt to unexpected challenges. During a group project, our team was tasked with developing a comprehensive marketing strategy for a new product. Everything was on track until a major competitor suddenly launched a similar product just weeks before our presentation. Instead of panicking, I saw this as an opportunity to demonstrate my problem-solving skills. I initiated a brainstorming session with my team and encouraged open dialogue to identify our unique selling points. We quickly pivoted our strategy, emphasizing our product's distinct features and highlighting the benefits it offered over the competitor's offering. To grab the audience's attention, I suggested incorporating a humorous and memorable ad campaign. I took the lead in designing a witty and visually striking advertisement that not only captured the essence of our product but also set us apart from the competition. When it came time to present our revised strategy, our team not only impressed our professor but also won the admiration of our peers. The project taught me the invaluable lesson that adaptability, creative thinking, and teamwork are essential skills in the ever-evolving field of marketing. This 'star story' illustrates my ability to thrive under pressure, find innovative solutions, and collaborate effectively with a team to achieve success.

Skills


I possess a versatile skill set tailored for the dynamic world of marketing. With expertise in digital marketing, data analysis, and content creation, I excel at crafting data-driven strategies and engaging content to captivate target audiences. My proficiency in market research and project management ensures well-informed decisions and successful campaign execution. I’m a creative problem solver, adaptable to changing landscapes, and a strong communicator, fostering collaboration within teams. With a knack for social media management, I’m well-equipped to build and sustain a compelling online presence. These skills collectively empower me to thrive in the ever-evolving marketing landscape.

Experience

Marketing and Passenger Communications Intern, NJ TRANSIT, June 2023 – August 2023

Newark, NJ

  • Monitored transportation services and provided real-time updates to passengers about delays, disruptions, service changes, and relevant information, ensuring smooth travel experiences.
  • Analyzed passenger feedback, complaints, and service metrics to identify trends, areas for improvement, and opportunities to enhance the overall passenger experience.
  • Collaborated with various internal departments, including operations, customer service, marketing, and public relations, to ensure consistent and accurate messaging across all platforms.

Food Service Team Member, Castaways Pub and Grill, May 2022-August 2022

Lavallette, NJ

Customer Service Representative, Newrent Inc, May 2020-August 2020

Kearny, NJ

  • Assisted customers with making payments or establishing payment plans to bring accounts current.
  • Fielded customer complaints and queries, fast-tracking for problem resolution.
  • Provided outstanding service to new and long-standing customers by attending closely to concerns and developing solutions.

Maintenance Associate, Newrent Inc., May 2019-August 2019

Kearny, NJ

  • Conducted troubleshooting of brakes and other system issues.
  • Diagnosed electrical problems and implemented repair solutions.
  • Installed new body panels, rails and corners.
  • Completed standard inspections to assess wear and damage to vehicles.

Education and Training

High School Diploma

Saint Peters Prep High School, Jersey City May 2019

Marketing, University of Hartford, West Hartford CT expected to graduate December, 2023

Activities and Honors

  • Academic Deans List 2019 – 2021
  • Expected Deans list accolades for 2023
  • Avid Hockey enthusiast
  • High School Ice Hockey Coaches Award 2019
  • Chaplain and Fundraising chair Sigma Alpha Epsilon Fraternity